Matt Yglesias has a nice little post in which he argues that the media strategy forthcoming in this election from the Republicans could be better, especially since it has little traction, except among those who are predisposed to believe that Barack Obama is a secret Black Panther Islamo-Fascist Communist.
While it actually be prudent for Republicans to heed his advice and make a strong case for their candidate, that isn't how they operate. So, between now and November, expect all sorts of garbage about "Barry" and his ties to everything from the War on Christmas to his secret plan to turn all white people in to Soylent Green. In this case, this tired script will fail utterly and completely. They will not lose to Obama so much as they will defeat themselves with the ludicrous concoction of bile and drivel they spew.